a:38:{s:15:"common_keywords";a:12:{s:7:"test_id";s:15:"common_keywords";s:8:"api_test";b:1;s:5:"title";s:15:"Common Keywords";s:8:"category";s:5:"basic";s:8:"priority";s:6:"medium";s:11:"description";s:81:"<p>These are the keywords that appear frequently in the text of your content.</p>";s:7:"tooltip";s:70:"A list of keywords that appear frequently in the text of your content.";s:7:"kb_link";s:58:"https://rankmath.com/kb/seo-analysis/#common-keywords-test";s:5:"timer";i:1;s:6:"status";s:4:"info";s:7:"message";s:61:"Here are the most common keywords we found on your homepage: ";s:4:"data";a:10:{s:7:"peeling";i:48;s:4:"asit";i:13;s:10:"devamını";i:13;s:8:"kimyasal";i:12;s:4:"cilt";i:12;s:8:"yenileme";i:7;s:9:"satılır";i:7;s:8:"popüler";i:6;s:9:"arasında";i:6;s:11:"yöntemleri";i:6;}}s:18:"description_length";a:13:{s:7:"test_id";s:18:"description_length";s:8:"api_test";b:1;s:5:"title";s:15:"SEO Description";s:8:"category";s:5:"basic";s:8:"priority";s:4:"high";s:11:"description";s:400:"<p>Every HTML page should have a meta-description in the  content. Search engines read the description, so it's a good place to introduce keywords, synonyms and supporting terminology (often referred to as "LSI keywords").</p><p>Sometimes Google will use the meta-description as the snippet that&#039;s displayed in your listing. So a well-crafted description can improve your click-through rate.</p>";s:7:"tooltip";s:50:"SEO analysis of your page&#039;s meta-description.";s:3:"fix";s:338:"<p>Write a meta-description for your page. Use your target keyword(s) (in a natural way) and write with human readers in mind. Summarize the content - describe the topics your article discusses.</p><p>The description should stimulate reader interest and get them to click on the article. Think of it as a mini-advert for your content.</p>";s:7:"kb_link";s:58:"https://rankmath.com/kb/seo-analysis/#seo-description-test";s:5:"timer";i:1;s:6:"status";s:4:"fail";s:7:"message";s:48:"No meta description was found for your homepage.";s:4:"data";s:0:"";}s:10:"h1_heading";a:12:{s:7:"test_id";s:10:"h1_heading";s:8:"api_test";b:1;s:5:"title";s:10:"H1 Heading";s:8:"category";s:5:"basic";s:8:"priority";s:4:"high";s:11:"description";s:1004:"<p>The HTML H1 tag plays a very important role in SEO. It&#039;s the most dominant HTML header and is usually used for article titles. H2-H4 tags are used for less important headers (usually section headers). Together, the headers on a page should build a &quot;skeleton&quot; for the content.</p><p>Each page should only have a single HTML tag. It should include the most important keywords - search engines give special weight to keywords that appear in H1 tags, as they are usually the most visible text on the page.</p><p>The H1 tag should appear near the top of the page.</p><p>Text in the H1 tag usually acts as your content&#039;s headline - readers will usually scan the headline before they read the page&#039;s full text. If your headline sparks their interest, they are more likely to stick around and read the rest of your content. If it fails to grab them, they&#039;ll probably bounce.</p><p>H1 tags are the most important text on your page - both in terms of SEO and reader engagement.</p>";s:7:"tooltip";s:41:"SEO Analysis of the H1 Tags on your page.";s:7:"kb_link";s:53:"https://rankmath.com/kb/seo-analysis/#h1-heading-test";s:5:"timer";i:1;s:6:"status";s:2:"ok";s:7:"message";s:38:"One H1 tag was found on your homepage.";s:4:"data";a:1:{i:0;s:11:"TCA Peeling";}}s:11:"h2_headings";a:12:{s:7:"test_id";s:11:"h2_headings";s:8:"api_test";b:1;s:5:"title";s:11:"H2 Headings";s:8:"category";s:5:"basic";s:8:"priority";s:6:"medium";s:11:"description";s:533:"<p>While the H1 heading is usually used for post titles or headlines, H2 headings are used to break your text down into logical sections.</p><p>Well chosen H2 headings help search engines to understand the structure of your content. Keywords in H2 headings carry a larger weight than text in paragraphs.</p><p>H2 headings also help to improve reader retention. Often, people scan over web pages looking for sections that catch their eye. Headings can grab their attention and get them interested in reading the rest of your text.</p>";s:7:"tooltip";s:45:"SEO analysis of the H2 headings on your page.";s:7:"kb_link";s:54:"https://rankmath.com/kb/seo-analysis/#h2-headings-test";s:5:"timer";i:1;s:6:"status";s:2:"ok";s:7:"message";s:48:"One or more H2 tags were found on your homepage.";s:4:"data";a:3:{i:0;s:9:"Ürünler";i:1;s:12:"Son Yazılar";i:2;s:11:"Kategoriler";}}s:7:"img_alt";a:13:{s:7:"test_id";s:7:"img_alt";s:8:"api_test";b:1;s:5:"title";s:20:"Image ALT Attributes";s:8:"category";s:5:"basic";s:8:"priority";s:6:"medium";s:11:"description";s:605:"<p>Alt attributes are supposed to contain a short string of text that describes the contents of image tags. They&#039;re very useful for people who are browsing with images turned off, and they&#039;re vital for people who use screen readers.</p><p>In fact, they&#039;re a requirement for valid HTML. The W3C validator will reject a web page that uses img tags without alt attributes.</p><p>Search engines also read the contents of alt tags, to better understand the content of the page. Using your keywords (or supporting terms) in alt attributes can help to improve your content&#039;s SERP ranking.</p>";s:7:"tooltip";s:61:"SEO analysis of the &quot;alt&quot; attribute for image tags.";s:3:"fix";s:149:"<p>Check your images for missing alt tags, and add useful descriptions to each image. Add your keywords or synonyms - but do it in a natural way.</p>";s:7:"kb_link";s:63:"https://rankmath.com/kb/seo-analysis/#image-alt-attributes-test";s:5:"timer";i:1;s:4:"data";a:3:{i:0;s:523:"<img width="300" height="300" src="https://www.tcapeeling.com.tr/wp-content/uploads/2025/03/tca50-1-300x300.jpg" class="attachment-woocommerce_thumbnail size-woocommerce_thumbnail" alt="" decoding="async" loading="lazy" srcset="https://www.tcapeeling.com.tr/wp-content/uploads/2025/03/tca50-1-300x300.jpg 300w, https://www.tcapeeling.com.tr/wp-content/uploads/2025/03/tca50-1-150x150.jpg 150w, https://www.tcapeeling.com.tr/wp-content/uploads/2025/03/tca50-1-100x100.jpg 100w" sizes="auto, (max-width: 300px) 100vw, 300px">";i:1;s:523:"<img width="300" height="300" src="https://www.tcapeeling.com.tr/wp-content/uploads/2025/03/tca70-1-300x300.jpg" class="attachment-woocommerce_thumbnail size-woocommerce_thumbnail" alt="" decoding="async" loading="lazy" srcset="https://www.tcapeeling.com.tr/wp-content/uploads/2025/03/tca70-1-300x300.jpg 300w, https://www.tcapeeling.com.tr/wp-content/uploads/2025/03/tca70-1-150x150.jpg 150w, https://www.tcapeeling.com.tr/wp-content/uploads/2025/03/tca70-1-100x100.jpg 100w" sizes="auto, (max-width: 300px) 100vw, 300px">";i:2;s:567:"<img width="300" height="300" src="https://www.tcapeeling.com.tr/wp-content/uploads/2025/03/TCA-Peeling-Serumu-300x300.jpg" class="attachment-woocommerce_thumbnail size-woocommerce_thumbnail" alt="" decoding="async" loading="lazy" srcset="https://www.tcapeeling.com.tr/wp-content/uploads/2025/03/TCA-Peeling-Serumu-300x300.jpg 300w, https://www.tcapeeling.com.tr/wp-content/uploads/2025/03/TCA-Peeling-Serumu-150x150.jpg 150w, https://www.tcapeeling.com.tr/wp-content/uploads/2025/03/TCA-Peeling-Serumu-100x100.jpg 100w" sizes="auto, (max-width: 300px) 100vw, 300px">";}s:6:"status";s:4:"fail";s:7:"message";s:68:"Some images on your homepage have no <code>alt</code> attribute. (3)";}s:13:"keywords_meta";a:12:{s:7:"test_id";s:13:"keywords_meta";s:8:"api_test";b:1;s:5:"title";s:35:"Keywords in Title &amp; Description";s:8:"category";s:5:"basic";s:8:"priority";s:6:"medium";s:11:"description";s:1183:"<p>The title and meta description play a vital role in SEO. Keywords that appear in these places are given a higher weight by Google&#039;s ranking algorithm - because the title and description are good indicators of the subject covered by the content.</p><p>In the search results, Google will display the page title as a link (the blue underlined text). It&#039;s the most visible part of a SERP listing, and it can make or break your click-through rates.</p><p>Google will sometimes display the description in the search results (as the text snippet). People tend to read the text snippets before they decide to click on a link, so a good description can attract readers like a magnet - increasing your click-through rates.</p><p>Click through rates are very important. A higher click-through rate will naturally result in more traffic. It also sends a quality signal to Google - if a high percentage of people click on a certain link, then Google will rank that listing higher. If very few people click, then the listing could drop off the page.</p><p>In this test, we check if the most common keywords found on your page are present in the title tag and the meta description.</p>";s:7:"tooltip";s:72:"SEO analysis of the HTML page&#039;s Title and meta description content.";s:3:"fix";s:325:"<p>You need to use titles and descriptions that are attractive to users and contain your keywords. Use the keywords naturally - keyword stuffing is usually detected and will result in a lower ranking. What&#039;s more, it&#039;s pretty off-putting for potential readers, who are more likely to click on an appealing link.</p>";s:7:"kb_link";s:76:"https://rankmath.com/kb/seo-analysis/#keywords-in-title-and-description-test";s:5:"timer";i:1;s:6:"status";s:4:"fail";s:7:"message";s:38:"No page description found on the page.";}s:11:"links_ratio";a:12:{s:7:"test_id";s:11:"links_ratio";s:8:"api_test";b:1;s:5:"title";s:11:"Links Ratio";s:8:"category";s:5:"basic";s:8:"priority";s:6:"medium";s:11:"description";s:648:"<p>External and internal links are both important for SEO.</p><p>Internal links pass PageRank around your site (PageRank is a metric that Google uses to measure the &quot;importance&quot; of web pages). They also establish topical relevance - when a page has backlinks from a page on a related topic, it helps it to rank higher for its keywords.</p><p>Google also expects to see external links in content. People like sites that link out to other high-quality resources on the web, and it&#039;s Google&#039;s goal to serve results that people like.</p><p>If your content has very few external links (or none) it can hurt its ranking potential.</p>";s:7:"tooltip";s:62:"SEO analysis of the ratio of internal links to external links.";s:7:"kb_link";s:53:"https://rankmath.com/kb/seo-analysis/#link-ratio-test";s:5:"timer";i:1;s:6:"status";s:2:"ok";s:7:"message";s:66:"Your homepage has a correct number of internal and external links.";s:4:"data";a:2:{s:8:"internal";i:27;s:8:"external";i:0;}}s:12:"title_length";a:12:{s:7:"test_id";s:12:"title_length";s:8:"api_test";b:1;s:5:"title";s:9:"SEO Title";s:8:"category";s:5:"basic";s:8:"priority";s:4:"high";s:11:"description";s:446:"<p>HTML page titles play a vital role in SEO. Google gives special weight to keywords that appear in the title.</p><p>Words in a page title are a very good indication of the topics covered in a page of text.</p><p>Page titles are also used as the clickable text in search result pages. Therefore, it&#039;s important to optimize your titles for humans, too.</p><p>A well-optimized title contains your main keyword(s) and gets people to click.</p>";s:7:"tooltip";s:44:"SEO analysis of your site&#039;s HTML title.";s:7:"kb_link";s:52:"https://rankmath.com/kb/seo-analysis/#seo-title-test";s:5:"timer";i:1;s:6:"status";s:2:"ok";s:7:"message";s:59:"The title of your homepage has 13 characters which is good.";s:4:"data";s:13:"TCA Peeling |";}s:13:"media_queries";a:12:{s:7:"test_id";s:13:"media_queries";s:8:"api_test";b:1;s:5:"title";s:24:"Create a responsive site";s:8:"category";s:5:"basic";s:8:"priority";s:6:"medium";s:11:"description";s:722:"<p>Media queries are a feature of CSS that allows you to specify different layout instructions for different devices or screen sizes. They&#039;re usually used to realize responsive layouts - layouts that adapt to the different dimensions of mobile devices.</p><p>Responsive layouts are considered a best practice, as they can seriously improve the usability of your site for users with mobile devices. Mobile traffic makes up a big percentage of web traffic these days, so using a mobile-friendly theme is a very positive step.</p><p>Google has adjusted their algorithm to favor sites that support mobile devices (especially for mobile search). Media queries are one of the features Google&#039;s algorithm looks for.</p>";s:7:"tooltip";s:61:"Our analysis of the use of CSS media queries in your content.";s:7:"kb_link";N;s:5:"timer";i:1;s:4:"data";s:6:"inline";s:6:"status";s:2:"ok";s:7:"message";s:54:"Your CSS code contains <strong>media queries</strong>.";}s:8:"homepage";a:12:{s:7:"test_id";s:8:"homepage";s:8:"api_test";b:1;s:5:"title";s:21:"Homepage Is Reachable";s:8:"category";s:5:"basic";s:8:"priority";s:4:"high";s:11:"description";s:382:"<p>Your homepage is the most important page of your website. It&#039;s usually the most visited page and the starting point for most visitors.</p><p>If your homepage is not reachable, search engines cannot crawl your site properly, and visitors will see error messages instead of your content.</p><p>This test checks if your homepage returns a successful HTTP status code (2xx).</p>";s:7:"tooltip";s:62:"Tests if your homepage is reachable by making an HTTP request.";s:7:"kb_link";s:55:"https://rankmath.com/kb/seo-analysis/#homepage-seo-test";s:5:"timer";i:1;s:6:"status";s:2:"ok";s:7:"message";s:27:"Your homepage is reachable.";s:4:"data";s:29:"https://www.tcapeeling.com.tr";}s:12:"serp_preview";a:12:{s:7:"test_id";s:12:"serp_preview";s:8:"api_test";b:1;s:5:"title";s:14:"Search Preview";s:8:"category";s:8:"advanced";s:8:"priority";s:6:"medium";s:11:"description";s:0:"";s:7:"tooltip";s:0:"";s:7:"kb_link";s:37:"https://rankmath.com/kb/seo-analysis/";s:5:"timer";i:1;s:6:"status";s:4:"info";s:7:"message";s:241:"Here is how your site may appear in search results:<div class="serp-preview desktop-serp-preview"><div class="serp-title">TCA Peeling |</div><div class="serp-url">https://www.tcapeeling.com.tr/</div><div class="serp-description"></div></div>";s:4:"data";a:3:{s:3:"url";s:30:"https://www.tcapeeling.com.tr/";s:5:"title";s:13:"TCA Peeling |";s:11:"description";s:0:"";}}s:19:"mobile_serp_preview";a:12:{s:7:"test_id";s:19:"mobile_serp_preview";s:8:"api_test";b:1;s:5:"title";s:21:"Mobile Search Preview";s:8:"category";s:8:"advanced";s:8:"priority";s:6:"medium";s:11:"description";s:0:"";s:7:"tooltip";s:0:"";s:7:"kb_link";s:37:"https://rankmath.com/kb/seo-analysis/";s:5:"timer";i:1;s:6:"status";s:4:"info";s:7:"message";s:259:"Here is how your site may appear in search results on a mobile device:<div class="serp-preview mobile-serp-preview"><div class="serp-title">TCA Peeling |</div><div class="serp-url">https://www.tcapeeling.com.tr/</div><div class="serp-description"></div></div>";s:4:"data";a:3:{s:3:"url";s:30:"https://www.tcapeeling.com.tr/";s:5:"title";s:13:"TCA Peeling |";s:11:"description";s:0:"";}}s:15:"mobile_snapshot";a:13:{s:7:"test_id";s:15:"mobile_snapshot";s:8:"api_test";b:1;s:5:"title";s:15:"Mobile Snapshot";s:8:"category";s:8:"advanced";s:8:"priority";s:6:"medium";s:11:"description";s:790:"<p>Here&#039;s a snapshot of how your site looks on a mobile device - we&#039;ve used the most common dimensions.</p><p>Sites that look good on desktop computers can look terrible on mobile devices. They can also suffer from usability issues.</p><p>Google&#039;s algorithm uses a very advanced set of tests to analyze how your site performs on mobile devices. It has a comprehensive checklist of usability issues to check for, such as link size (smaller links are harder to click accurately on a tiny screen).</p><p>Google gives a ranking boost to sites that support mobile devices (especially for searches from a phone or tablet).</p><p>Improving your site&#039;s appearance and usability on mobile devices will also improve your user engagement, which should result in higher revenue.</p>";s:7:"tooltip";s:58:"A snapshot of how your content appears on a mobile device.";s:3:"fix";s:319:"<p>Use a theme or template with great mobile support. If you&#039;re using a custom theme, use Google&#039;s free PageSpeed Insights tools to test the mobile performance and usability issues. Fix every point that PageSpeed reports - these are all factors that can hurt your site&#039;s rankings for mobile searches.</p>";s:7:"kb_link";s:37:"https://rankmath.com/kb/seo-analysis/";s:5:"timer";i:1;s:6:"status";s:4:"info";s:7:"message";s:118:"<img src="https://image.thum.io/get/auth/3406-rmthumb/iphone6/https://www.tcapeeling.com.tr/" style="max-width:100%;">";s:4:"data";s:82:"https://image.thum.io/get/auth/3406-rmthumb/iphone6/https://www.tcapeeling.com.tr/";}s:9:"canonical";a:12:{s:7:"test_id";s:9:"canonical";s:8:"api_test";b:1;s:5:"title";s:13:"Canonical Tag";s:8:"category";s:8:"advanced";s:8:"priority";s:4:"high";s:11:"description";s:2196:"<p>Under the original vision of the web, every HTML document was unique and had a single URL. As the web grew, we quickly learned that that presumption is false.</p><p>Often, a web page can be accessed using many URLs. In other words, a web server will serve the same content for different URLs. For instance, WordPress uses a permalink structure with variables in the URL, like this: http://somesite.com/?p=10</p><p>These variables tell WordPress which page or post you want to read. Of course, it&#039;s not very pretty or SEO friendly, so WordPress allows you to change the permalink structure to virtually anything you prefer.</p><p>Behind the scenes, WordPress uses Apache&#039;s URL Rewriting Module to translate the pretty URLs into the basic ones, complete with the variables. That means that WordPress will recognize the pretty URLs OR the ugly ones.</p><p>In other words, you can access the same content with 2 (or more) URLs.</p><p>The result is &quot;duplicate content&quot; - that&#039;s an issue in SEO terms. When Google finds the exact same content at 2 different URLs, it doesn&#039;t know which version is the &quot;right&quot; one. Which version should it index and list in the search results?</p><p>Ambiguous URLs are not the only way that duplicate content pops up. Content syndication is another source of trouble. When people republish articles from other sites (with the author&#039;s permission), Google often has a hard time understanding which is the original article.</p><p>It doesn&#039;t want to serve the same content over and over, so it will filter out some of the results. But it can make a mistake and filter out the original.</p><p>What&#039;s more, if Google finds too much duplicate content on a site, it could decide the site doesn&#039;t have enough unique content to index or justify the cost of crawling it. This can make it extremely hard to get your site fully indexed, and can drastically limit your ability to rank and drive search traffic.</p><p>&quot;Canonicalization&quot; means telling the search engines which URL is the &quot;right&quot; (or &quot;canonical&quot;) one. It prevents your content from falling into the duplicate content trap.</p>";s:7:"tooltip";s:51:"Does your content have a &quot;canonical&quot; URL?";s:7:"kb_link";s:56:"https://rankmath.com/kb/seo-analysis/#canonical-tag-test";s:5:"timer";i:1;s:6:"status";s:2:"ok";s:7:"message";s:46:"Your homepage is using the canonical link tag.";s:4:"data";s:30:"https://www.tcapeeling.com.tr/";}s:7:"noindex";a:12:{s:7:"test_id";s:7:"noindex";s:8:"api_test";b:1;s:5:"title";s:12:"Noindex Meta";s:8:"category";s:8:"advanced";s:8:"priority";s:6:"medium";s:11:"description";s:492:"<p>Robots meta tags are designed to control what a search engine spider does with your content. You may want to keep some pages out of the search engines - that&#039;s why Google proposed a &quot;noindex&quot; option.</p><p>If your page has a &quot;noindex&quot; robots meta tag, Google won&#039;t index it. It won&#039;t appear in search results, and it won&#039;t drive any search traffic.</p><p>In most cases, this is the absolute opposite of what you&#039;re trying to achieve in SEO.</p>";s:7:"tooltip";s:52:"Does your content contain a noindex robots meta tag?";s:7:"kb_link";s:55:"https://rankmath.com/kb/seo-analysis/#noindex-meta-test";s:5:"timer";i:1;s:6:"status";s:2:"ok";s:7:"message";s:65:"Your homepage contains the <code>index</code> meta tag or header.";s:4:"data";a:2:{s:6:"header";a:0:{}s:4:"meta";a:0:{}}}s:7:"non_www";a:11:{s:7:"test_id";s:7:"non_www";s:8:"api_test";b:1;s:5:"title";s:20:"WWW Canonicalization";s:8:"category";s:8:"advanced";s:8:"priority";s:6:"medium";s:11:"description";s:800:"<p>Some sites show the same content for different URLs. For instance, if you visit http://www.example.com, you see the same content as http://example.com. </p><p>That can cause problems for SEO - search engines see duplicate content, which they hate.</p><p>Duplicate content can muddy your rankings, as Google isn&#039;t sure which page to rank. It can hurt your backlink count and PageRank, too. Some people will link to the &quot;www&quot; version, others will omit it. With the backlinks split between two &quot;different&quot; pages, your content will get a lower search rank than it deserves.</p><p>WWW Canonicalization means picking a URL and sticking to it. It doesn&#039;t matter if you choose the www. version or prefer the plain domain name (http://example.com) - at least in SEO terms.</p>";s:7:"tooltip";s:43:"Does your site appear on more than one URL?";s:7:"kb_link";s:63:"https://rankmath.com/kb/seo-analysis/#www-canonicalization-test";s:5:"timer";i:2084;s:6:"status";s:2:"ok";s:7:"message";s:74:"Both www and non-www versions of your URL are redirected to the same site.";}s:9:"opengraph";a:13:{s:7:"test_id";s:9:"opengraph";s:8:"api_test";b:1;s:5:"title";s:14:"OpenGraph Meta";s:8:"category";s:8:"advanced";s:8:"priority";s:6:"medium";s:11:"description";s:687:"<p>OpenGraph is a meta tag standard used by social websites. It allows you to control how your link is displayed on a social site - including the image, the title, a description, and possibly an extra link to your author profile.</p><p>With OpenGraph meta tags, you can tweak your content to capture more attention on social channels and get more traffic.</p><p>It can also trigger more &quot;social signals&quot;, which most SEO experts agree play a strong role in Google&#039;s ranking algorithm.</p><p>Facebook invented the OpenGraph standard, but other sites have been quick to adopt it. So implementing OpenGraph markup should lead to an increased response on multiple channels.</p>";s:7:"tooltip";s:39:"Does your site use OpenGraph meta tags?";s:3:"fix";s:404:"<p>Insert a customized OpenGraph meta tag for each important page on your site. The standard is very well documented - you can learn more from Facebook&#039;s developer pages.</p><p>The Rank Math WordPress plugin provides a simple but powerful interface to craft your OpenGraph data. You get immediate feedback with an interactive preview, and you don&#039;t have to mess around with raw HTML markup.</p>";s:7:"kb_link";s:58:"https://rankmath.com/kb/seo-analysis/#open-graph-meta-test";s:5:"timer";i:1;s:6:"status";s:4:"fail";s:7:"message";s:37:"Some Opengraph meta tags are missing.";s:4:"data";a:2:{s:4:"tags";a:5:{s:6:"locale";s:5:"tr_TR";s:4:"type";s:7:"website";s:5:"title";s:13:"TCA Peeling |";s:3:"url";s:30:"https://www.tcapeeling.com.tr/";s:9:"site_name";s:11:"TCA Peeling";}s:7:"missing";a:2:{i:0;s:11:"description";i:1;s:5:"image";}}}s:10:"robots_txt";a:12:{s:7:"test_id";s:10:"robots_txt";s:8:"api_test";b:1;s:5:"title";s:10:"Robots.txt";s:8:"category";s:8:"advanced";s:8:"priority";s:6:"medium";s:11:"description";s:615:"<p>Robots.txt files are used to control bots and spiders - automated programs that visit your site.</p><p>Control is a bit of a strong word in this context. A robots.txt file is just a plain-text file that lives in your web root. It has no actual power to stop bots from requesting resources from your site.</p><p>Nevertheless, it&#039;s a recognized standard, and the most reputable bots (such as Google&#039;s bot) will respect the directives.</p><p>You can use a robots.txt file to prevent bots from accessing certain parts of your site - so you can select which content you want the search engines to index.</p>";s:7:"tooltip";s:43:"Does your site have a valid robots.txt file";s:7:"kb_link";s:53:"https://rankmath.com/kb/seo-analysis/#robots-txt-test";s:5:"timer";i:1017;s:6:"status";s:2:"ok";s:7:"message";s:159:"Your site has a robots.txt file which includes one or more <code>Disallow:</code> directives. 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This can result in extremely eye-grabbing &quot;rich snippets.&quot; Basically, that means your listing can stand out from other results on the page, resulting in a much higher click-through rate.</p>";s:7:"tooltip";s:55:"Does your content include relevant Schema.org metadata?";s:7:"kb_link";s:59:"https://rankmath.com/kb/seo-analysis/#schema-meta-data-test";s:5:"timer";i:2;s:6:"status";s:2:"ok";s:7:"message";s:48:"Schema.org data has been found on your homepage.";s:4:"data";a:2:{s:6:"schema";b:0;s:7:"json_ld";b:1;}}s:17:"content_freshness";a:12:{s:7:"test_id";s:17:"content_freshness";s:8:"api_test";b:1;s:5:"title";s:23:"Keep your content fresh";s:8:"category";s:8:"advanced";s:8:"priority";s:4:"high";s:11:"description";s:146:"Checks if your content is fresh by looking for the last update date from your XML sitemap, og:updated_time meta tag, or HTTP Last-Modified header.";s:7:"tooltip";s:114:"Checks for recent content updates using available signals (XML sitemap, og:updated_time, or Last-Modified header).";s:7:"kb_link";s:60:"https://rankmath.com/kb/seo-analysis/#content-freshness-test";s:5:"timer";i:1797;s:6:"status";s:2:"ok";s:7:"message";s:79:"Your content is fresh. Last updated on 2025-03-27 (0 days ago) via XML Sitemap.";s:4:"data";s:25:"2025-03-27T18:30:16+00:00";}s:8:"sitemaps";a:11:{s:7:"test_id";s:8:"sitemaps";s:8:"api_test";b:0;s:5:"title";s:16:"Site Haritaları";s:11:"description";s:644:"XML site haritaları, arama motorlarına sitenizin yapısı hakkında bilgi veren özel bir metin dosyası türüdür. Arama motorunun dizine eklemesini istediğiniz tüm kaynakların (sayfaların ve dosyaların) listesi. Farklı öncelikler atayabilirsiniz, böylece ilk önce belirli sayfalar taranacaktır. XML site haritalarından önce arama motorları, bağlantıları izleyerek bulabilecekleri içeriği dizine eklemeye sınırlı kalıyordu. Bu, arama motoru örümcekleri için hala önemli bir özelliktir, ancak XML site haritaları, içerik oluşturucuların ve arama motorlarının birlikte çalışmasını kolaylaştırmıştır.";s:3:"fix";s:598:"XML site haritanız yoksa, en iyi seçenek sizin için site haritaları oluşturan bir eklenti yüklemektir. Bu şekilde, site haritasının her zaman güncel olacağını bileceksiniz. Eklentiler ayrıca XML dosyası güncellendiğinde arama motorlarına otomatik olarak ping atabilir. Rank Math WordPress eklentisi, sitenizin XML site haritaları üzerinde tam kontrol sağlar. Yazarken veya düzenlerken her sayfanın ayarlarını kontrol edebilirsiniz ve Rank Math, düzenlemelerinizi gönderir göndermez Google’a ping gönderecektir. Bu hızlı tarayıcılar ve indeksleme ile sonuçlanır.";s:8:"category";s:8:"advanced";s:4:"info";a:0:{}s:7:"kb_link";s:52:"https://rankmath.com/kb/seo-analysis/?#sitemaps-test";s:7:"tooltip";s:63:"Web sitenizdeki site haritalarının varlığını kontrol edin";s:6:"status";s:2:"ok";s:7:"message";s:51:"Sitenizin bir veya birden fazla site haritası var.";}s:12:"image_header";a:12:{s:7:"test_id";s:12:"image_header";s:8:"api_test";b:1;s:5:"title";s:20:"Image Headers Expire";s:8:"category";s:11:"performance";s:8:"priority";s:6:"medium";s:11:"description";s:780:"<p>The &quot;Expires&quot; HTTP header is a line from the response the web server sends to a client. It tells the browser how long it should cache a file for. Ideally, you should use long durations for files that are unlikely to change - these are usually called &quot;static files&quot;.</p><p>Images are a prime example of static files. In 99.99% of all cases, the images on published web pages are not going to change. And if you do edit an image from a published page, you can change the file name.</p><p>So in most cases, you should always use an &quot;expires&quot; header for images.</p><p>Sometimes sites use scripts to generate images - such as graphs. If these generated images change very frequently (second by second), you wouldn&#039;t use caching for that image.</p>";s:7:"tooltip";s:47:"Do your images use &quot;expires&quot; headers?";s:3:"fix";s:440:"<p>If you use the Apache web server, you can edit the configuration files to set the &quot;expires&quot; header for all image files. You can also use a &quot;.htaccess&quot; file to change the settings for each folder.</p><p>Alternatively, you can use a CMS plugin to simplify the process - it&#039;s a more user-friendly option. 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Thankfully, there is an easy solution to minify CSS using WP Rocket. <a href="https://wp-rocket.me/rankmath-and-wp-rocket/?utm_campaign=rankmath-benefits&amp;utm_source=rankmath&amp;utm_medium=partners" target="_blank">Read more</a></p>";s:7:"kb_link";s:53:"https://rankmath.com/kb/seo-analysis/#minify-css-test";s:5:"timer";i:1205;s:6:"status";s:4:"fail";s:7:"message";s:46:"Some CSS files don&#039;t seem to be minified.";s:4:"data";a:1:{i:0;s:81:"https://www.tcapeeling.com.tr/wp-content/themes/opseques-blog/style.css?ver=6.7.2";}}s:9:"minify_js";a:11:{s:7:"test_id";s:9:"minify_js";s:8:"api_test";b:1;s:5:"title";s:17:"Minify Javascript";s:8:"category";s:11:"performance";s:8:"priority";s:6:"medium";s:11:"description";s:954:"<p>Big files take longer to download than small ones. And some text files are bloated - they contain characters that aren&#039;t necessary for the code to work.</p><p>JavaScript files are usually written for human readability - which makes sense. 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It will download much faster, but it&#039;s a nightmare to debug.</p><p>That&#039;s why minification is usually the last step of development - don&#039;t minify your javascript until you&#039;re ready to launch your site.</p>";s:7:"tooltip";s:39:"Does your site use minified JavaScript?";s:7:"kb_link";s:61:"https://rankmath.com/kb/seo-analysis/#minify-java-script-test";s:5:"timer";i:1;s:6:"status";s:2:"ok";s:7:"message";s:43:"All Javascript files appear to be minified.";}s:12:"page_objects";a:13:{s:7:"test_id";s:12:"page_objects";s:8:"api_test";b:1;s:5:"title";s:12:"Page Objects";s:8:"category";s:11:"performance";s:8:"priority";s:6:"medium";s:11:"description";s:736:"<p>Objects are files that are embedded into a web page. This usually includes content like video, rich media, Java Applets, PDF, Flash and other binary files.</p><p>These objects can add great functionality to a site, but that usually comes at a performance cost. For instance, an embedded Java Applet requires a separate process to handle - the browser cannot support it natively. The browser needs to launch a plugin to run the content in object tags.</p><p>HTML 5 has provided some alternatives for page objects. You can often replace Java Applets with native JavaScript and canvas tags, for instance.</p><p>A page with a lot of embedded objects will have worse performance, and that can hurt your rankings in the search engines.</p>";s:7:"tooltip";s:47:"Analysis of the embedded objects in your pages.";s:3:"fix";s:63:"<p>Try to replace embedded objects with HTML5 alternatives.</p>";s:7:"kb_link";s:55:"https://rankmath.com/kb/seo-analysis/#page-objects-test";s:5:"timer";i:1;s:6:"status";s:7:"warning";s:7:"message";s:92:"Your homepage makes 27 requests. A large number of requests can result in slow page loading.";s:4:"data";a:4:{s:5:"total";i:27;s:6:"images";i:11;s:10:"javascript";i:10;s:11:"stylesheets";i:6;}}s:9:"page_size";a:13:{s:7:"test_id";s:9:"page_size";s:8:"api_test";b:1;s:5:"title";s:9:"Page Size";s:8:"category";s:11:"performance";s:8:"priority";s:6:"medium";s:11:"description";s:325:"<p>Larger HTML files take longer to download. And the browser needs to download the entire file before it can render your content.</p><p>So it&#039;s a good idea to reduce the size of your HTML files.</p><p>Google&#039;s ranking algorithm favors sites with good performance, and HTML size is one of the factors it weighs.</p>";s:7:"tooltip";s:42:"An analysis of the size of your HTML file.";s:3:"fix";s:1019:"<p>First, remove any unnecessary tags from your markup. This includes developer comments, which are invisible to your users - search engines ignore the text in comments, too.</p><p>Sometimes inline CSS is a culprit. 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So you should always <strong>strip them from your templates or themes</strong> before you use them in a production environment.</p>";s:7:"kb_link";s:52:"https://rankmath.com/kb/seo-analysis/#page-size-test";s:5:"timer";i:1;s:6:"status";s:4:"fail";s:7:"message";s:98:"The size of the HTML document is 51 Kb, over the average of 33 Kb and our recommendation of 50 Kb.";s:4:"data";i:52272;}s:13:"response_time";a:13:{s:7:"test_id";s:13:"response_time";s:8:"api_test";b:1;s:5:"title";s:13:"Response Time";s:8:"category";s:11:"performance";s:8:"priority";s:6:"medium";s:11:"description";s:797:"<p>Performance is a hot issue - it affects user engagement and your rankings. Performance optimization begins with server response time.</p><p>Server response time is basically how long it takes for the server to send a requested file. It&#039;s the time between the client request and the first bytes arriving down the wire.</p><p>If you use a CMS like WordPress, the job of serving a request can be quite complex. The server doesn&#039;t just load a file from the hard disk and send it to the user. Instead, it has to build an HTML page from a variety of sources. Your content is stored in a database. The theme is stored in several files. Plugins add their content to the mix. And all this data has to be processed to render the HTML.</p><p>This can increase the response time considerably.</p>";s:7:"tooltip";s:46:"How fast does your server respond to requests?";s:3:"fix";s:689:"<p>The simplest and fastest fix is to use a caching plugin, like <a href="https://wp-rocket.me/rankmath-and-wp-rocket/?utm_campaign=rankmath-benefits&utm_source=rankmath&utm_medium=partners" target="_blank">WP Rocket</a>. Caching plugins keep a cached version of each page on your site. 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Benzersiz bir şeye ayarla. &lt;a href=&quot;https://www.tcapeeling.com.tr/wp-admin/options-general.php&quot;&gt;Ayarlar &amp; gt; Genel&lt;/a&gt;.";s:3:"fix";s:956:"<p>Çoğu WordPress teması, sitenizin etiket satırını belirgin bir konuma yerleştirir (sayfanın üst kısmına yakın başlık etiketlerinin içinde).  Doğru tagline kullanmak sitenize SEO desteği verebilir.</p><p>Ne yazık ki, standart WordPress Sloganı &quot;Başka bir  WordPress sitesi&quot; dir. Bu oldukça özensiz görünümlü ve SEO için hiçbir şey yapmaz. Aslında, bu bir güvenlik riskidir - WordPress&#039;ten yararlanan bilgisayar korsanlarının sitenizi otomatik bir arama ile bulmasını kolaylaştırır.</p><p>Sloganınızı değiştirmek çok kolaydır. WordPress admin menüsünde (solda) <a target="_blank" href="https://www.tcapeeling.com.tr/wp-admin/options-general.php">Ayarlar - Genel</a> bölümüne gidin veya bu cümle içindeki bağlantıya tıklayın.</p><p>Slogan, ikinci seçenektir. Sitenizi birkaç kelimeyle özetleyen bir slogan seçin. Slogan, ana anahtar kelimenizi kullanmak için de iyi bir yerdir.</p>";s:8:"category";s:5:"basic";s:4:"info";a:0:{}s:7:"kb_link";s:56:"https://rankmath.com/kb/seo-analysis/?#site-tagline-test";s:7:"tooltip";s:69:"Siteniz için özel kısa açıklamanın ayarlandığını onaylayın";s:6:"status";s:7:"warning";s:7:"message";s:192:"Henüz bir slogan girmediniz. Bir tane seçmek iyi bir fikirdir. <a href="https://www.tcapeeling.com.tr/wp-admin/customize.php" target="_blank"> Bunu özelleştiricide düzeltebilirsiniz </a>.";}s:11:"blog_public";a:11:{s:7:"test_id";s:11:"blog_public";s:8:"api_test";b:0;s:5:"title";s:19:"Herkese açık blog";s:11:"description";s:41:"Siteniz arama motorunda görünmeyebilir.";s:3:"fix";s:182:"<p><a href="https://www.tcapeeling.com.tr/wp-admin/options-reading.php">Okuma Ayarları&#039;na gidip</a> Arama motoru görünürlüğü kutusundaki işareti kaldırmalısınız.</p>";s:8:"category";s:5:"basic";s:4:"info";a:0:{}s:7:"kb_link";s:55:"https://rankmath.com/kb/seo-analysis/?#blog-public-test";s:7:"tooltip";s:65:"Sitenizin arama motorlarındaki görünürlüğünü kontrol edin";s:6:"status";s:2:"ok";s:7:"message";s:48:"Sitenize arama motoru tarafından erişilebilir.";}s:19:"permalink_structure";a:11:{s:7:"test_id";s:19:"permalink_structure";s:8:"api_test";b:0;s:5:"title";s:28:"Kalıcı bağlantı yapısı";s:11:"description";s:294:"En iyi SEO sonuçları için, tercihen yazı başlığını içeren özel bir kalıcı bağlantı yapısı kullanın (<code>%yazı-adı%</code>). <a href="https://www.tcapeeling.com.tr/wp-admin/options-permalink.php">Ayarlar &gt; Kalıcı bağlantılar</a>Konumuna giderek değiştirebilirsiniz";s:3:"fix";s:900:"<p>Standart kalıcı bağlantı yapısı oldukça çirkin - WordPress http://www.yoursite.com/?p=99 gibi URL&#039;lerin netleştirilmemesini sağlıyor</p><p>Bu gözler üzerinde çok nazik değil ve sitenizin SEO için hiçbir şey yapmaz. Aslında, onu incitebilir - Google&#039;ın botu otomatik olarak oluşturulan sayfalara göz atma konusunda oldukça dikkatli.</p><p>Neyse ki, düzeltmesi çok kolay. Sadece <a target="_blank" href="https://www.tcapeeling.com.tr/wp-admin/options-permalink.php">Ayarlar - Kalıcı bağlantı</a> 'lara atlayın. Ardından "Yazı Adı" seçeneğini seçin.</p><p>Bu seçenek, URL’nin &quot;?p=99&quot; bölümünü yazının başlığının yerine koyacaktır: http://www.yoursite.com/my-amazing-post-title/</p><p>Bu, okuyucular için iyi görünüyor - ve anahtar kelimelerinizi URL’ye getirir (URL’deki anahtar kelimeler bir sıralama faktörüdür)</p>";s:8:"category";s:5:"basic";s:4:"info";a:0:{}s:7:"kb_link";s:63:"https://rankmath.com/kb/seo-analysis/?#permalink-structure-test";s:7:"tooltip";s:66:"SEO dostu kalıcı bağlantı yapısı için sitenizi kontrol edin";s:6:"status";s:2:"ok";s:7:"message";s:61:"Kalıcı bağlantı sonrası yapı <code>/%postname%/</code>.";}s:14:"focus_keywords";a:11:{s:7:"test_id";s:14:"focus_keywords";s:8:"api_test";b:0;s:5:"title";s:22:"Odak anahtar kelimeler";s:11:"description";s:110:"Yayınlarınız için odak anahtar kelimeleri ayarlamak, Rank Math&#039;ın içeriği analiz etmesini sağlar.";s:3:"fix";s:832:"<p>Rank Math, yazdığınız her yazı ve sayfa için bir odak anahtar kelimesi belirlemenize olanak tanır; bu seçenek, içeriği yazdığınız ve düzenlediğiniz ekrandaki metin düzenleyicinin altında görünen &quot;Meta Kutusu&quot;ndadır.</p><p>Rank Math, sayfa içeriğinizi analiz etmek için bu odak anahtar kelimelerini kullanır. Metninizi bu anahtar kelimeler için sıralamaya göre optimize etme konusunda iyi bir iş çıkarıp çıkarmadığınızı anlayabilir.</p><p>Tabii ki, Rank Math&#039;e üzerinde çalışacağı odak anahtar kelimeyi vermezseniz, size herhangi bir yararlı geri bildirim sağlayamaz.</p><p>Bu sorunu düzeltmek kolaydır - sadece gönderiyi düzenleyin ve bir Odaklama Anahtar Kelimesi belirleyin. Ardından sıralamalarınızı iyileştirmek için Rank Math analizini takip edin.</p>";s:8:"category";s:5:"basic";s:4:"info";a:0:{}s:7:"kb_link";s:58:"https://rankmath.com/kb/seo-analysis/?#focus-keywords-test";s:7:"tooltip";s:82:"Odak anahtar kelimelerinin tüm yayınlarınız için ayarlandığını onaylayın";s:6:"status";s:4:"fail";s:7:"message";s:157:"Odak anahtar kelimesi <a href="https://www.tcapeeling.com.tr/wp-admin/edit.php?post_type=page&focus_keyword=1" target="_blank">7 Sayfalar</a> ayarlanmamış.";}s:11:"post_titles";a:11:{s:7:"test_id";s:11:"post_titles";s:8:"api_test";b:0;s:5:"title";s:49:"Yazı Başlıkları Kayıp Odak Anahtar Kelimeler";s:11:"description";s:105:"Yayınlar için belirlediğiniz odak anahtar kelimelerinin başlıklarında göründüğünden emin olun.";s:3:"fix";s:478:"<p>HTML Sayfa Başlıkları, Google’ın sıralama algoritmasında büyük bir rol oynar.  Bir yayına veya sayfaya bir Odaklama Anahtar Kelime eklediğinizde, Rank Math anahtar kelimeyi başlıkta kullanıp kullanmadığınızı kontrol eder.  Başlığında anahtar sözcüğü eksik olan herhangi bir yazı veya sayfa bulursa, size burada söyleyecektir.</p><p>Sorunu çözmek basittir - sadece yazı/sayfayı düzenleyin ve odak anahtar kelimelerini başlığa ekleyin.</p>";s:8:"category";s:5:"basic";s:4:"info";a:0:{}s:7:"kb_link";s:78:"https://rankmath.com/kb/seo-analysis/?#post-titles-missing-focus-keywords-test";s:7:"tooltip";s:77:"Yazı başlıklarınızda odak anahtar kelimelerin varlığını doğrulayın";s:6:"status";s:2:"ok";s:7:"message";s:96:"Odak anahtar kelimeleri, ayarlandığı yayınlanmış yayınların başlıklarında görünür.";}s:14:"search_console";a:11:{s:7:"test_id";s:14:"search_console";s:8:"api_test";b:0;s:5:"title";s:13:"Arama konsolu";s:11:"description";s:522:"Google Search Console&#039;a kaydolun ve kodu &lt;a href=&quot;https://www.tcapeeling.com.tr/wp-admin/admin.php?page=rank-math-options-general#setting-panel-webmaster&quot;&gt;Ayarlar &gt; Doğrulama Araçları&lt;/a&gt;&#039;na ekleyerek sitenizi doğrulayın, ardından &lt;a href=&quot;https://www.tcapeeling.com.tr/wp-admin/admin.php?page=rank-math-options-general#setting-panel-analytics&quot;&gt;Ayarlar &gt;&#039;a gidin Sitenizin kimliğini doğrulamak ve bağlamak için Search Console&lt;/a&gt;&#039;u kullanın.";s:3:"fix";s:841:"<p>Google Search Console, sıralamalarınız ve tıklama oranlarınızla ilgili hayati bir bilgi kaynağıdır. Rank Math bu verileri içe aktarabilir, böylece ihtiyacınız olan verileri almak için Google hesabınıza giriş yapmanıza gerek kalmaz.</p><p>Rank Math'ın Genel Ayarlar menüsündeki <a href="https://www.tcapeeling.com.tr/wp-admin/admin.php?page=rank-math-options-general#setting-panel-analytics" target="_blank">Search Console sekmesinde</a> Google Search Console'u Rank Math ile entegre edebilirsiniz.</p><p>Google Web Yöneticisi hesabınızı kurma ve Rank Math'ın Google Search Console ile çalışmasını sağlamayla ilgili ayrıntılı talimatlar için <a href="https://rankmath.com/kb/analytics/?utm_source=Plugin&utm_medium=SEO%20Analysis%20GSC%20Test&utm_campaign=WP" target="_blank">bu makaleyi</a> okuyun.</p>";s:8:"category";s:8:"advanced";s:4:"info";a:0:{}s:7:"kb_link";s:58:"https://rankmath.com/kb/seo-analysis/?#search-console-test";s:7:"tooltip";s:79:"Rank Math&#039;ın Search Console&#039;a bağlı olup olmadığını onaylayın";s:6:"status";s:2:"ok";s:7:"message";s:32:"Google Arama Konsolu bağlandı.";}}